Founder and creative director of The Northern Cardinal Studio.

After more than a decade working across branding, campaigns, and visual communication, I created the studio as a way to build more intentional, meaningful, and distinctive creative work.

Inspired by the symbolism of the northern cardinal, the studio is rooted in clarity, direction, and the idea of standing out naturally.

Today, The Northern Cardinal Studio focuses on creating brands, campaigns, and visual systems designed with purpose and built to make an impact.

Hi, I’m Jaime O’Neil.